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Boards Look to Directors With Reputational Risk Experience

Bracewell’s Phil Bezanson spoke with reporter Tony Chapelle of Agenda about how boards may seek new directors with deep corporate affairs backgrounds to help mitigate risk.

Bezanson, who said he has not seen board agendas that flag reputation as a regular item, added, “It certainly is part of risk discussions, which happen all the time. But reputation is not necessarily included in all risk discussions.”

Meanwhile, Bezanson agrees that some corporate affairs pros would make prime candidates for boards. He thinks their expertise could harmonize well with some companies’ profiles. “There’s tremendous value in including those kinds of people on boards because they can provide preventative advice. That doesn’t have to be solely in communications, but also in how to anticipate all sorts of risks that companies face and how to minimize those risks before they become crises.”

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